— Now accepting founding members · launching soon from The Bronx, NY —
T E S
THE
EASTERN STANDARD
A Grooming House for Men

A monthly grooming routine, made for men who refuse to overcomplicate it.

Plant-based, beard-safe daily wash. Single-use sachets. Delivered to your door each month. Made in The Bronx.

Join the Founding 100

Built on three things.

Nothing fancy. Just done right.

01
Clean Formula

Plant-derived cleansers. No sulfates, no parabens. Aloe, green tea, witch hazel, cedarwood. Made for daily face and beard use.

02
Single-Use Sachets

No big bottles. Just tear, lather, rinse. Perfect for the gym, travel, or your medicine cabinet. Always fresh, never wasted.

03
Monthly Box

30 sachets, delivered. Skip a month, cancel anytime. The ritual handles itself.

The Daily Box.

One product, done well.

THE
EASTERN
STANDARD
Face & Beard Wash
THE
EASTERN
STANDARD
Face & Beard Wash
THE
EASTERN
STANDARD
Face & Beard Wash

More products joining the lineup next year — beard conditioner, daily shampoo, and more.

How it works.

Simple by design.

1
Try it free

Start with a free 2-sachet trial pack — enough to know if it's right for you. Founding members get locked-in pricing for life.

2
Subscribe when ready

Love it? Your first full 30-sachet box ships at $29/month. Hate it? Walk away. No charge.

3
Use, simply

Tear open. Lather. Rinse. Designed to work on face, beard, neck — without drying you out.

4
You stay in control

Pause, skip, or cancel any time. No phone calls, no emails to "retain you." Just a button.

FOUNDING MEMBER OFFER

Be one of the
first 100.

$29 / month
starts after your free trial pack — cancel any time
We'll email you when subscriptions open. No spam — promise.
You're in.
We'll be in touch when launching. Welcome to the Standard.